Resume
Clients:
AOL, Abercrombie & Kent, Ace, Ad Council, Aer Lingus, American Express, Ameriprise Financial, Audible, Avaya, Bank of America, Bank of New York Mellon, Bergdorf Goodman, Bic, Coke, Converse, Cox Cable, David Yurman, Degree, Discovery Channel, ESPN, HIP Health Plan of New York, Intrawest, Jack Purcell, John Frieda, Kohl’s, Market Access, Merrill Lynch, Mercedes-Benz, The New York Times, The Nielsen Company, Pantene, Pitney Bowes, Prince Tennis, Rexona, Smith Barney, Stowa Watches, Tiffany & Co., USTA, Verizon, Versus Network, Windstream Communications, Wyndham Hotels & Resorts
Experience:
Independent CD, 2024-Present. Partnering with companies and leadership teams on brand narrative, messaging systems, and campaign development.
PwC, CD, 2019-2024. Partnered with global leadership to help shape PwC’s brand strategy, The New Equation, and develop the creative narratives supporting it. Led messaging clarity and alignment for PwC’s Products & Technology organization within the strategy.
Giant Spoon, CD (contract), 2018-2019. Led work across experiential, digital, and social for major media and entertainment brands.
HUGE, CD, 2015-2017. Manage multiple teams and all things social on Kohl’s. Pitched and won multiple businesses.
Welkin, CCO, 2014-2017. Co-founder of legal cannabis brand management company headquartered on the West Coast. Created multiple brands—including our own brand—and managed all creative output, including brand identity, marketing, packaging, POS, and retailer communications.
R/GA, ACD/CW, 2010-2015. Ad Council, Coke, Converse, Google, YouTube, MasterCard, Audible, Grove Labs.
Education:
University of Minnesota (Minneapolis), BA
New School (New York), MFA
School of Visual Arts (New York), Copywriting
Adhouse (New York), Copywriting
Teaching Experience:
Miami Ad School (New York)
Awards:
GOLD CLIO 2015 – DIGITAL
GOLD FACEBOOK AWARDS 2015 – INTEGRATED
BRONZE CANNES LION 2015 – INTEGRATED & TITANIUM
BRONZE CANNES LION 2015 – CYBER